Often a term used to reference tactics or unethical behaviors websites use to promote their rankings. These tactics may be artificial or manual, including but…
Backlinks refer to links that are directly pointing back to your website. Having more backlinks indicate the popularity and the importance of your website to…
Alt text (alternative text) is a word or phrase that can be inserted as an attribute in an HTML (Hypertext Markup Language) document to tell…
Don’t mistaken this with the 301 redirect. Basically a 302 redirect is a temporary redirect. In other words, if your content is temporarily moved to…
This is also known as a permanent redirect. You can use a 301 redirect to direct your visitor to the new page or site that…
A search engine results page (SERP) is the page displayed by a search engine in response to a query by a searcher. The main component…
Backlink stick rate is a metric showing what percentage of new backlinks (for instance comment spams) are still in place a few day after being…
Backlinks cleaning is a process which appeared with the fears associated with Google Penguin launch which aimed at penalysing websites with too many inorganic backlinks.…
Anchor text and Penguin updates Penguin 2.0 is now widely discussed in the SEO community. At this point there’s not enough data to state that…
“LSI” is the acronym for “Latent Semantic Indexing”. It really just means variations of your main keyword. So, if I’m targeting “link building”, then some…