Menu Close

knowledge-base

Call To Action (CTA)

Refers to either text or buttons, they encourage or illicit a response in the user prompting a desired outcome. This outcome can range from buying…

Canonical URL

At times there are multiple URLs that link to the same content. For example on a specific e-commerce website, there could be multiple links spread out…

Change of registration

Change of Domain registration You can change a domain’s contact information at any time. Domains have four sets of contacts, which are listed below after…

Citation/NAP

NAP stands for Name, Address, Phone Number and is crucial to the ranking of businesses. In order to get a high ranking, a specific order…

Click-Through Rate

Is a ratio of number of users who click on a specific link to the number of users that view a page, email or advertisement. Higher…

Cloaking

Cloaking is a black hat strategy that displays two different types of webpages to humans and bots. They are separated and identified via IP addresses.…

Cost Per Click (CPC)

Cost Per Click (CPC) aka Pay Per Click (PPC) directs traffic to your website in exchange with paying a publisher when an ad is clicked…

Coupon Code

Normally Web hosting and domain registration company can give some coupon code to their customers to promote their web hosting service. The purpose is to…

Creating a New Domain Name

We all know the Internet is an endless spring of community, entertainment, commerce and information. Unlike traditional mediums (print, TV, radio, brick and mortar businesses),…